K-Cup Express
K-Cup Express is web business seeking to provide consumers with a new and unique place to purchase Keurig products and accessories. As a Keurig reseller, it was essential for K-Cup Express to generate a new experience in online shopping to stand above their competitors. Through research and strategy, we developed a concept that focused heavily on community and user experience. Through this direction we created a website that offered new elements such as the "K Lounge" where visitors can discuss various topics and the "Recipe" section where you can submit your own recipe, rate others or just browse through their library of recipes.